Business Diplomat: Awareness in Youth, a Mark on the Economy
This interview brings together Ayşe Nur Karagöz, an EUREFLECT contributor with a Master’s degree in Islamic Law and Islamic Political Philosophy, and Prof. Dr. Mehmet Evkuran, a distinguished Turkish scholar. Business Diplomat's expert interview series argues that the ten-year economic mark of youth training depends less on capital or technology than on whether young people first grasp that a field called business diplomacy exists.

Introduction
When a country's economic future is discussed, the talk is usually of capital, technology and markets. Yet what sets all of these in motion is people who know what they want to do. In its expert interview series, Business Diplomat presents an answer to the question of ten-year impact that begins not with figures but with the inner world of young people.
What kind of mark can a platform that trains young people in business diplomacy leave on a country's economic outlook within ten years?
"Our young people who want to add meaning, direction and value to their own lives are a great potential. If an awareness is created in them, the project will be more effective."
Business Diplomat commentary
These two sentences take the question of economic impact back to its source, the individual. The message is clear: the mark left ten years from now will be as large as the awareness awakened in young people today.
Meaning, direction and value. The answer names three things young people are looking for. Meaning is work that offers something beyond a salary. Direction is what a young person who has finished their education but does not know where to go needs most. Value is the sense of contributing something both to oneself and to those around. Business diplomacy can respond to all three: it offers a young professional the meaning of representing their country, the direction of an international career and the value of building concrete partnerships.
Potential does not realise itself. The answer describes young people as "a great potential", but immediately adds a condition: if awareness is created. Potential is an unused resource for as long as it goes unnoticed. Many young people do not know how their language skills, cross-cultural experience or ability to communicate could contribute to their country's trade, because no one has told them that a field called business diplomacy exists.
Why awareness comes before training. A skill can be taught, but the wish to learn it cannot be supplied from outside. A young person who knows why they are learning takes far more from the same training. The phrase "the project will be more effective" points to this order: first an awareness of one's own role forms, then training and experience follow and build on it. Training given without awareness ends in a certificate; training given with awareness becomes a career.
From the individual to the economy. The ten-year mark comes from here too. A young person who has found direction works with more commitment, thinks further ahead and takes more care with the relationships they build. Thousands of such young people together become visible over time in exporting companies, in teams meeting investors and in international partnerships. The economic result is the sum of individual motivation.
The role of Business Diplomat. The first element of the platform's mission is to give young people experience, and this answer shows how that element should be put into practice. Business Diplomat aims to be more than a structure that passes on knowledge: a place that shows young people why business diplomacy matters and how they can make room for themselves in it. Bringing a diplomatic order to the business world and benefiting states by revitalising the economy are possible only with a generation that carries this awareness.
Conclusion
The mark a platform leaves after ten years begins with the awareness it awakens in young people today. Young people who want to add meaning, direction and value to their lives are a ready potential; what is often missing is a door that shows them that potential. Business Diplomat aims to open that door and to bring young people's personal search together with their countries' economic future.
Aysenur Karagoz
Contributing writer at EUReflect.
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